Aware consumerism has grown exponentially in recent times, with consumers anticipating extra transparency and fewer waste from the manufacturers they select to assist. Whereas shifting in the direction of extra sustainable enterprise practices clearly has a optimistic impression on the setting, there are additionally an a variety of benefits on your model, which you’ll be taught extra about in at this time’s episode!
To assist us discover this subject, we’re joined by Alicia Lahey, Co-Founder and CEO of Humble Snacks, Canada’s first natural potato chip packaged in 100% plastic-free, compostable baggage. We focus on Alicia’s expertise in huge meals, why she and her husband made the shift to a extra sustainable life-style, and why she didn’t wish to launch her personal model except it got here in higher packaging, plus a lot extra.
To seek out out how one can proceed to innovate within the pure and natural snack class and be sure that your packaging mirrors the philosophy of your model, you gained’t wish to miss at this time’s episode!
Key Factors From This Episode:
- A few of the challenges that include adopting sustainable packaging options.
- Why Alicia and her husband have been so dedicated to creating eco-friendly baggage.
- Classes discovered from SunChips’ infamously noisy packaging.
- A have a look at Humble’s partnership with A Plastic Planet to develop their plastic-free bag.
- The significance of investing in plastic-free or plastic-neutral initiatives.
- Limitations of compostable packaging and the way Humble seeks to unravel them.
- How proving sustainable packaging profitable will transfer the needle for bigger manufacturers.
- Alicia’s tackle the way forward for higher snacking (and the place there’s room for innovation).
- Different product classes that Humble will broaden into sooner or later.
- The inspiration behind their ‘humble’ model identify.
- Why communication is essential when working together with your partner in your loved ones enterprise!
- Hurdles Alicia and her husband needed to overcome to get their product on cabinets.
- Invaluable fundraising ideas for different purpose-over-profit founders.
- Figuring out (and filling) a spot available in the market for natural, gentle, crispy, skin-on potato chips.
- Perception into Alicia’s analysis and improvement course of for Humble Snacks.
- How Alicia discovered her manner into the CPG trade, beginning with driving a truck!
Learn the transcript and discover hyperlinks from the episode at Manufacturers for a Higher World.
The Manufacturers for a Higher World podcast (previously Evolve CPG) is hosted by Gage Mitchell, founder (CEO) and Inventive Director at Fashionable Species, a sustainable model design company serving to better-for-the-world model launch, evolve, and develop to scale their impression.
