AI. There isn’t a nook of the design world not speaking about synthetic intelligence–what it means for people within the artistic course of, the way it will change mental property protections/considerations, and whether or not it displays–not corrects our oh-so-human biases. The conversations are taking place within the philosophical realm, industry-wide, and on the manufacturing degree at design studios similar to Athens-based model.new.
When designers Aspasia Metania and Kostas Mentzos got down to outline a brand new stylistic imply between two iconic fonts, Helvetica and Comis Sans, they collaborated with AI to assist them get there. Embracing AI of their preliminary design course of—they name it “Collaborative Intelligence”—helped them see the probabilities when mixing the principle-based performance of modernism and the fluidity and individualism of postmodern typefaces. The ensuing typeface, Meen, is the results of this collaboration.
Kosta explains the group’s course of, “We didn’t use AI like typical with prompts; as a substitute, we used photographs as inputs, even when that’s not typical in kind design. The AI participation helped push ahead our preliminary concepts for Meen, however the last outcome got here all the way down to human effort.”
As for the group’s use of AI as a design instrument, model.new embraces AI’s contribution within the brainstorming and concept part, although Kostas says, “We nonetheless consider in taking our time as a result of, in branding and design, concepts want time to mature. As designers, we should always focus extra on the concept part and query every little thing.”
Meen is a versatile typeface that adapts to many functions—coming in 5 weights and 11 types, with a complete of 590 characters that assist 52 Latin alphabet languages. Discover Meen at meentype.com. The studio is providing a 15% Early Chook low cost till the top of September.