Native architect Rafael de Cárdenas referenced misplaced landmarks of New York for the interiors of this streetwear retailer within the metropolis’s Decrease East Aspect.
De Cárdenas labored with Angelo Baque, the previous model director of streetwear model Supreme, on the design of a retail location for Awake NY, which Baque based in 2012.
The brand new dwelling for the lads’s clothes line at 62 Orchard Road is a homage to New York Metropolis’s trend meccas of the Nineteen Eighties and 90s, a lot of which have since shuttered.
“Each De Cárdenas and Baque grew up in New York across the similar time, which knowledgeable their design path,” stated a joint assertion from the duo. “They constructed upon shared recollections of misplaced landmarks in New York design and youth tradition: Canal Jean, Vintage Boutique, and Distinctive — and used them as reference factors for the shop identification.”
The shop retains a number of the options leftover from the family-owned suiting enterprise that previously occupied the area.
Logos of manufacturers carried by the earlier tenants are nonetheless seen on the glass vitrines on both aspect of the doorway.
These show circumstances now carry vivid blue carpets and vibrant portraits by native artist Alvin Armstrong.
Different remnants from the shop’s previous embody the unique exterior signage, which reads “Mens Clothiers”, and carved wood frames above the clothes racks inside.
New components embody the flooring, sourced from a faculty gymnasium in Cleveland, and wooden shelving affixed to the partitions with ratchet straps.
Behind the boutique, the partitions are lined in a checkerboard sample that’s repeated on a show stand nearer to the centre.
Among the industrial-style columns and areas of the metal-panelled ceiling are left uncovered, whereas different structural components are painted white or wrapped in mirrors.
Murals by Larissa De Jesús Negrón adorn the becoming room space, and checkered chairs have been sourced from B&B Italia.
There are additionally a number of massive sculptural items positioned on the store ground, serving to to create a circulate for customers.
“The shop is anchored by a reproduction of the Flushing Meadows Corona Park Unisphere, initially constructed for the 1964 World’s Truthful in Baque’s hometown of Queens, and a floor-to-ceiling Awake NY ‘A’ constructed from plywood within the centre of the shop,” stated the design staff.
De Cárdenas, who is among the judges for this yr’s Dezeen Awards, has designed a wide range of retail tasks throughout his profession.
His studio not too long ago accomplished the Miami retailer for French shoe model Nodaleto, with sci-fi-influenced interiors, and beforehand created a split-level bar in Nordstrom’s flagship retailer in Midtown Manhattan.
The images is by Adrian Gaut.
