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A Grasp of the German Trendy Brand – PRINT Journal

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This put up was initially printed on Jan. 21, 2020


Max Körner (1883–1963) was a painter and German trademark designer. From 1913 to 1921 he was a trainer of visible design and crafts on the Faculty of Utilized Arts in Stuttgart, and together with Wilhelm Deffke, he mastered the trendy brand.

Gebrausgraphik referred to as him “one of the vital attribute and authentic figures amongst German industrial artists.” Starting in 1921, he held a professorship on the State Faculty of Utilized Arts in Nuremberg and was director of the utilized graphics masterclass. From 1945 to 1948 he quickly directed the Ellingen Academy till Fritz Griebel took over. Amongst Körner’s college students was the painter Richard Lindner. Körner additionally printed Monograms, Initials, Logos, Writer’s Marks, Characters and Decorative Letters (circa 1950), a group of daring, modernistic examples of the Germanic fashion.

As Gebrausgraphik particulars, his work represented a “new romanticism” that “in its type … incessantly approaches the boundaries of the grotesque.” Even his decorative work for packaging and wrappers confirmed the enjoyment of colour and “his certain feeling for the spacing of surfaces” shows his masterful contact. Gebrausgraphik additional notes that “hanging and easy” are Körner’s logos and enterprise signets.

 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters
 Richard Lindner. - Monograms, Initials, Trademarks, Publisher’s Marks, Characters and Ornamental Letters

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