Thursday, November 30 at 4 pm ET
For PRINT’s subsequent livestream Guide Membership, Mark Kingsley shall be in dialog with Debbie Millman and Steven Heller about his new guide, Common Ideas of Branding.
Common Ideas of Branding presents 100 ideas, theories, and pointers which can be vital for defining, constructing, and delivering manufacturers right now. Richly illustrated and straightforward to navigate, this complete reference pairs clear explanations of every precept with visible examples of it utilized in observe. By contemplating these ideas and examples, you may be taught to make extra knowledgeable, and finally higher, branding choices.
Options various rules akin to:
- Authenticity
- Social Duty
- World Constructing
- Gatekeepers
- Rituals and routine
In Common Ideas of Branding, creator Mark Kingsley deftly deconstructs the self-discipline of branding with intelligence, candor and a much-needed, remarkably unique voice. In doing so, Kingsley has completed the unimaginable: he has created a guide that lastly—in the end—gives a assured, crystal clear, no-holes barred overview of what it actually takes to create, outline, construct and ship a model.
Debbie Millman
Don’t miss this thrilling discuss on Thursday, November 30 at 4 PM ET! Register for the livestream and purchase Kingsley’s guide.
And keep tuned for details about the ultimate PRINT Guide Membership of 2023, arising on December 12!
